Malwarebytes turns piracy problem into an opportunity
The makers of the
popular anti-malware software Malwarebytes have a bit of a piracy problem on
their hands. They decided that instead of looking at it as a problem, as most
companies would, they decided to approach it as an opportunity.
Malwarebytes decided
that instead of trying to punish pirates, they would extend an offer of peace.
They are calling it an “amnesty program" and here’s what they plan on doing…
They’re going to offer
free product keys to anyone who uses their software who might have obtained
their current key through less-than-official channels.
It doesn’t matter if
you paid an untrustworthy seller for a shady key or if you happened upon a Malwarebytes
key posted on an underground forum. They’ll give you a 100% legit key and let
you activate Malwarebytes Premium at no cost! The license is good for a 12
month subscription, so the hope is that former pirates will grab a legit key,
use it, and then figure out that Malwarebytes is worth a few extra bucks a
year.
Malwarebytes is still
a relatively new challenger to more well-known apps like Norton and Kaspersky,
but it has already posted some very impressive marks in some comparative tests.
Now, some pirates
simply won’t care about being offered “amnesty.” Some of these users are people
who already found a way to get the software without paying at all. It’s not
like Malwarebytes has anything to lose by making an attempt to bring them back
into the light! Although, since they’d probably just pirate again, jump ship
for another app that was easy to pirate, or fall back to a free Anti-Virus like
Avast, or AVG.
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